At 'The Weekend of the Entrepreneurs,' we will remind you about the reason that you started this. It's not about chasing the money. It's about unleashing the passion that comes from chasing your purpose! Come join us in Kansas City April 21st - 23rd. I'll see you there. God Bless, George Guzzardo
There isn’t a more important time in the world for entrepreneurs to assemble. With a recent study about stress showing over half of the people lose sleep over money, there’s perhaps no greater need to learn wealth habits and financial literacy from successful entrepreneurs. That is what will be taught at ‘The Weekend of the Entrepreneurs.’ ‘The LIFE Company’ will be holding this very special and unique event in Kansas City, on April 21st, 22nd, and 23rd. Wealth habits comes from wealth thinking. It’s the idea that your financial condition is a matter of wisdom (knowledge applied). As a person’s physical fitness comes about from the proper diet and exercise, the concept of ‘Financial Fitness’ came about after ‘The LIFE Company’s’ founders wanted to share the wealth habits that they used in their business practices. Top leadership expert, Orrin Woodwardwrites in the ‘Completely Revised and Updated version of 'The Financial Matrix,’ “Meanwhile, LIFE developed a turnkey marketing system to help people build a business asset by sharing the ‘Financial Fitness Pack’ information with others. We thought: Why not create a business asset that helps people learn financial literacy and reward people for modeling financial literacy and sharing the message of financial literacy with others.”
At ‘The Weekend of the Entrepreneurs,’ you’ll learn why entrepreneurs are closely aligned with leadership. The entrepreneurial idea is a phenomena of the western world. The entrepreneurial idea as with leadership is something that can be created that has value for others. Renowned management expert Peter Drucker writes in his book, ‘Innovation and Entrepreneurship’, “Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service.” You can see how entrepreneurship and leadership run parallel as ideas require a vision of how to create a desired outcome. It supplies a product or service that is needed but not readily available. The most effective way to spread an entrepreneurial idea is through a process of delivery. Another way of describing a process is used in franchises and is called, ‘Turn – Key’. You can see the same process being used in everything from a McDonalds fast food chain to the assembly line at a Ford Motor plant. The systematic process used in ‘The LIFE Company’ specifically targets growing leadership communities where wealth thinking is taught. The process is called, ‘Team Approach.’ Processes and systems utilized in business ideas are not new. George Washington writes, “System to all things is the soul of business. To deliberate maturely and execute promptly is the way to conduct it to advantage.” Additionally, the leadership quality of character is essential to successful entrepreneurs. Peter Drucker writes, “Innovation becomes hard, focused, purposeful work making very great demands on diligence, on persistence, and on commitment. If these are lacking, no amount of talent, ingenuity, or knowledge will avail.”
At ‘The Weekend of the Entrepreneurs’ you’ll learn why entrepreneurial ideas are needed. Outside of a cure for cancer, there may be no better idea than a process that spreads the idea of wealth thinking. The results of wealth thinking not only effects each of us, but can be responsible to alleviate suffering caused from the effects of poor wealth habits and even poverty. Even the cure for cancer can be facilitated by funding research. Most of us could solve some type of problem in our lives by getting out of debt, making more money, and taking advantage of tax deductions. The passions that come from fulfilling our life’s purpose can be reignited when we gain autonomy from applying wealth habits.
'The Weekend of the Entrepreneurs’ will show that entrepreneurs are not a lost art, but remain at the heart of a free society. An entrepreneur is the example of testing your ideas in the face of risk for reward. An Entrepreneur takes advantage of trends and technology. Unfortunately, new business start - ups are down overall as most people are not willing to take the financial risks that brick and mortar ventures require. However, in a world of dwindling business start - ups, home based business start - ups are actually increasing at around 63% - 64%. The home based industry takes advantage of demographics in two ways. The first is obviously the use of technology to run a business within the confines of a home. In addition to convenience, it also makes possible for tax advantages. Another advantage is the limitless geographic reach technology provides, being able to connect the entrepreneurial idea globally. Another way of taking advantage of the home based business industry is the ability to recover from mistakes without taking devastating business losses. The ability to own one’s business has always been the vehicle to achieve one’s dreams, the very foundation of freedom. Business ownership is essential to the preservation of free enterprise. Professor of history at the University of Rhode Island, Maury Klein writes, “Technology drives the quickened pace of modern life, and new generations of entrepreneurs drive the development and the deployment of new technologies.” One of the most powerful books about ‘Wealth Habits’ comes from Warren T. Brookes in his book, ‘The Economy in Mind,’ “The potential danger of the high – technology boom is that the real capital for these industries is not in factories and machines but in creative and inventive people and their ideas; not in money but in mind wealth.”
At ‘The Weekend of the Entrepreneurs,’ you’ll learn that the more successful the entrepreneur, the more significant the problem they solve. One of the greatest economists, Ludwig von Mises describes what motivates human action by saying that people act to relieve a perceived discomfort. Outside of failing health there is now no more widespread cause for discomfort and suffering that the lack of knowledge about wealth. Unfortunately, we’ve seen a trend toward spreading the lie that wealth can be redistributed. Warren T. Brookes writes, “The attempt to redistribute wealth by redistributing money through the progressive tax tables only winds up keeping the poor poor, the rich rich, and the middle class struggling even harder to keep up with taxflation.” We see a direct antithesis between the entrepreneur and ‘The State’s’ central planning trying to spread the wealth. Giving something away requires taking it from someone else first. How could a few central planners try to substitute their ideas from the collective widespread intellectual capital of the many who have time tested their ideas from the trials and errors? Ludwig von Mises writes, “The interventionists, on the contrary, believe government has the power to improve the masses standard of living partly at the expense of the capitalists and entrepreneurs, partly at no expense at all. They recommend the restriction of profits and the equalization of incomes and fortunes by confiscatory taxation, the lowering of the rate of interest by an easy money policy (see Federal Reserve Board) and credit expansion, and raising the workers’ standard of living by enforcement of minimum wage rates. They advocate lavish government spending.” As a results of this plan, I believe Orrin Woodward best describes the effect of the central planners and bankers in his ‘Completely Revised and Updated, ‘The Financial Matrix.’ In that book he describes a clear problem for entrepreneurs to solve, and soon! “According to GoBankingRates, an organization that tracks interest and banking rates, in 2014, the average American was more than $225,000 in debt, and almost half of US households had less than $500 in savings… approximately $1,500 per month (nearly a third of an average household’s income); the amount an average family must pay just to service debt… according to IRS data, the median household income for 2013 was $51, 939… According to the 2014 IRS data, the average American made just $33,048.” If physical fitness describes one’s health and financial fitness describes one’s financial health, then this data describes a very ill patient in need of a plan to restore their health.
'The Weekend of the Entrepreneurs’ is about a leadership community coming together to share ideas about the wealth habits that have not been passed along to its people and its future generations. We are finding out that our financial health is failing. It’s about learning that we should not be tools used by money. It’s learning that money is a tool that should be mastered by the user. ‘The Weekend of the Entrepreneurs’ is about a leadership community that cares, shares, and serves others because it’s the right thing to do. Make the decision to join us at ‘The Weekend of the Entrepreneurs,’ and experience the difference that the LIFE Company is making. God Bless, George Guzzardo
It’s been said, “Entrepreneurship is the moving force in America’s free market economics.” Unfortunately, we are witnessing a trend against entrepreneurship. A recent CNN Money report, “New business creation in the U.S. (a fancy way of saying "startups") is at nearly a 40-year low.” One reason that this is happening may be best described by Gary Wolfram, George Munson Professor of Political Economy at Hillsdale College who writes, “Too often the entrepreneur is held up by the media and academics, particularly those in the social sciences, as an exploiter. These “intellectuals” give the general populace the impression that the entrepreneur and the average citizen are at odds with one another.” Could there be a conflict of interest between free enterprise, free ideas, and what best - selling author, Orrin Woodward describes as ‘The Financial Matrix’? “The Financial Matrixis a system of control where the elites have monopolized the money supply… Interestingly, the very complexity of the Financial Matrix money system is part of its overwhelming success, for the more difficult it is to understand, the less people will comprehend how the system controls them.” However, could the system that monopolizes money actually be the opportunity for the next explosive entrepreneurial idea?
An entrepreneur starts with the premise that a significant problem to solve is the opportunity. In fact, the more significant the problem that’s solved the more likely the success of the idea. See “Thomas Edison.” Unfortunately, the subtleness of ‘The Financial Matrix’ has created one of the most deleterious problems we face in the 21st century. Look at the symptoms similarly to looking at the symptoms to one’s health. If your circulatory system was impaired, you wouldn’t have the endurance to walk without exhaustion. If your muscles were impaired, you couldn’t do work. If your joints were restricted, you wouldn’t be able to move. The lack of education in the area of financial intelligence has impaired our ‘Financial Fitness.’ Here is a list of symptoms as reported by the ‘New York Federal Reserve’ last month: U.S. household debt increased $460 Billion last year, the biggest increase in ten years. Student loans rose $78 Billion last year only to be outdone by auto loans that rose by a whopping $93 Billion. At $12.58 Trillion in debt we now find ourselves a mere 1% below the peak in the third quarter of 2008. Not to worry, home mortgages are still responsible for ¾ of the total household debt and rose $231 Billion last year. Credit Card balances don’t show any signs of slowing down and increased $46 Billion last year. And a new study shows that ½ of all Americans lose sleep over their jobs. Does anyone see a problem here? Is the population being ridden like a herd by ‘The Financial Matrix?’ Where there is no freedom of thought, there is no freedom. F. A. Hayek writes in, ‘The Road to Serfdom, “Freedom of thought they regarded as the root–evil of nineteenth–century society, and the first modern planners, Saint–Simon, even predicted that those who did not obey his proposed planning boards would be “treated as cattle.” An entrepreneurial idea is needed to solve a problem here but that requires free thought.
Is the right entrepreneurial idea staring us in the face? Is there a bigger problem that effects us all than ‘The Financial Matrix’? We’ve all seen other entrepreneurial ideas come and go. Far too often we watch the birth of an idea or product only to find out that the product has no uniqueness in the market and nothing to distinguish it from its competitors. One of the biggest challenges to an entrepreneur is finding the right idea. Not all ideas will end up like ‘Facebook.’ Some key points are to find out where the trends are heading and fill the gap with an idea that doesn’t exist. If one was to attempt an entrepreneurial endeavor it would make more sense to ride the wave in the direction that it’s already moving. Small Business Trends reports, “69 Percent of U.S. Entrepreneurs Start Their Businesses at Home.” According to Kyle Golding at The Golding Group, “Business success will come from further focusing on smaller, very specific audiences. Going extremely deep with customized messages and specialized platforms to a highly receptive and loyal audience will replace wide approach "shot gun" marketing. [We'll see] more soft or no ask/call to action marketing focused on community building, experiences and lifestyle over product specific messaging." Perhaps one of the top economists of all time, Ludwig von Mises said, “People act to relieve a perceived discomfort.”
There is only one program that enters this niche market space that ‘The Financial Matrix’ has created and that’s, ‘The Financial Fitness Program.’ The way to ward off the oppressive effect of ‘The Financial Matrix’ is to begin with a knowledge based program. We begin with, ‘The Financial Fitness’ book, “Why do some people have plenty of money, while others constantly struggle financially?” Investor Warren Buffet describes investing in one’s self as the number one investment. He reports the importance of reading and that knowledge builds up like compound interest. If an entrepreneurial idea is to take over a niche market space, something more is needed than the typical debt reduction programs. In addition, people need an ‘offense’ or a way to make more money as well as a working knowledge about the ‘Playing Field.’ More awareness about taking full tax deductions is also part of an entrepreneur’s education. Unfortunately, the majority of us have been taught little of these options. Most of the population has been told to take money out of their checks and hand it over to an investor who will be glad to control your financial destiny for you. This is the equivalence of eating fatty foods all your life and not exercising thinking that someone will put you on a respirator when its time. The ‘Beyond Financial Fitness Program’ provides a wide range of information designed to provide options on how to find the right fund manager and get the most out of your hard earned money.
Orrin Woodward writes in his Completely Revised, and Updated book, ‘The Financial Matrix,’ “Building a business asset is the fastest way to break free from the time–for–money trap. He describes two keys that he learned from Sam Walton, the founder of Walmart; Developing people and developing turnkey systems. Orrin had been trained as a systems engineer, but never thought to apply the concept to his personal financial life. “Why not create a business asset that helps people learn financial literacy and rewards people for modeling financial literacy and sharing the message of financial literacy with others?”
The fastest way to create a financial offense is to associate with a community of accountability partners who have access to wealth thinking. This may sound complex but I’ve met twelve year old's who attend our open access meetings and can comprehend it. Why not learn from those who have been able to break free from ‘The Financial Matrix?’ Why not learn from those with results? Similar to our health behaviors where the majority don’t believe they would benefit from a personal trainer, unfortunately, for 90% of the population who have been influenced by ‘The Financial Matrix,’ they don’t believe they need a financial fitness mentor. For those who recognize that a community of entrepreneurs exists, check us out. Check out this idea whose time has come by attending ‘The Weekend of the Entrepreneurs, in Kansas City, Mo. on April 21 – 23. There’s a story about a driver going north of Anchorage Alaska who came to a sign in the road, “Choose your ruts carefully. You’ll be in them for the next 125 miles." Why not leave the ruts and replace them with an entrepreneurial idea whose time has come and join me in Kansas City? God Bless, George Guzzardo
Whenever I have trouble with the soft - ware on one of my phones or computers I call an IT specialist. My friend Martin, is one of the best. Most of the time he tells me, “unplug and reboot.” Occasionally a virus (a code planted to damage or shut down a system) creeps in and causes a malfunction, and occasionally destroys all of the programming. Sometimes it’s called “malware” (software intended to damage a computer). To prevent these costly problems from happening it’s critical to have the best anti - virus software and a back up plan. It’s also important to be warned about one of the worst virus’s spreading throughout the world today. Best - selling author, Orrin Woodward describes, “The Financial Matrix” as a type of malware. It doesn’t effect the software in our computers, it effects the programming inside of the human mind. Just as in the case of a virus that destroys your computers programming and functions, it impairs the way a human being is capable of functioning or processing information. It can effect our lifestyles and dreams.
In order for a virus to impair our capability to function or process information our intelligence must be altered. According to a study conducted in late April by the U.S. Department of Education and the National Institute of Literacy, 32 million adults in the U.S. can't read. That's 14 percent of the population. 21 percent of adults in the U.S. read below a 5th grade level, and 19 percent of high school graduates can't read. Is it possible that an entity could benefit from planting a type of malware that would effect a countries literacy?
By altering the literacy of a country it predisposes people to ideas called propaganda. Jacques Ellul writes in, ‘Propaganda,’ “an opinion cannot form itself in entire societies unless mass media of communication exist… Only through concentration in a few hands of a large number of media can one attain a true orchestration, a continuity, and an application of scientific method of influencing individuals.” Orrin Woodward describes this point in his Guinness record breaking book, ‘And Justice For All,’ “Basically, the exploiters seek to control the media to deflect the people’s attention from the injustices they are suffering. Instead, by directing their attention to sports and entertainment, stocks and bonds, or contrived political disputes, exploiters keep the people distracted by a drumroll of disinformation and misinformation. The key is to provide them with anything they want except truth. In effect, the people are lulled to sleep by media either supported or owned by the exploiters themselves.” Have you noticed how the malware of the modern day media dictates your agenda? Your thoughts are dictated by someone else’s programming. You begin to think about what you are told to think about.
Could financial manipulation be the motivation? Just look at the the data from a recent New York Federal Reserve Report that reveals US household debt up $460 Billion last year. The biggest increase in the last ten years. Student loans rose $78 Billion last year. Auto loans rose $93 Billion last year. At $12.58 Trillion, consumer debt is now less than 1% below the peak in the third quarter of the 2008 economic bubble. Home mortgages are ¾ of the total household debt and rose $231 Billion last year. Credit Card balances increased by $46 Billion last year. The average 70 year – old retired worker collected $1,482.40 in monthly Social Security income. A recent study (no surprise after the previous statistics) reports that most American’s are primarily worried about job security and financial security. These statistics are diagnostics that there is evidence of malware.
The malware we are witnessing comes in a subtle undetected form that shapes the minds of the people. Virus’ are undetectable. For example, university professors across the land are often no longer just assuming the role of educator. Because of their influence over a class of impressionable youths, they now assume the role of a political pundit. They begin to shape the philosophies about the role of government. One example is Harvard law professor Michael Klarman, as reported by Dr. Larry Arn, President of Hillsdale college in, ‘The Founders’ Key,’ “the Constitution represents values we should abhor.” Klarman states that the Constitution is, “irrelevant to the current political design of our nation.” This is one of thousands of examples of how a student’s political views are now being influenced and malware becomes evident in society.
This malware effecting western culture didn’t just pop up overnight. It crept in and began shaping public opinion at the start of the turn of the century. The effect of a virus like cancer is usually undetected until it’s too late. Cancer forces the living entity to essentially turn on itself. Progressivism which is the modern day politically correct term for communism is described clearly in Ronald J. Pestritto’s book, ‘Woodrow Wilson and the Roots of Modern Liberalism.’ It must impregnate the idea that “government as a work in progress, a government that would require continual adjustment to historical circumstances… both the Declaration of Independence and the Constitution had to be understood anew through a progressive lens.”
The steps are not complicated if one wishes to protect themselves from the malware that is invading the human mind. Malware cannot attack the circuitry when the power is unplugged. The first step is to unplug. Turn off the media. It can’t dictate your thoughts if you don’t watch it. Someone once said that they, “watch the news to be informed”, to which I replied, “when things get bad enough you’ll be the first to know.” If investing in your thoughts is the most important asset, why would you let someone else’s agenda dictate them?
The second layer of protection is to reboot using the application of anti – virus software. Protection from malware comes in the form of mentally protecting yourself from the virus. Change the programming. Symptoms of a decaying culture caused by ‘The Financial Matrix’ include but aren’t limited to massive debt, moral confusion, and political corruption as described earlier. One form of anti – virus software includes the ‘LIFE’ companies, ‘Financial Fitness Program,’ that teaches us how to get out of debt, make more money, and take advantage of the tax codes. The virus can’t effect us when we replace it with right behaviors.
The third layer of protection is to reboot. Create an immunity from the virus by investing in yourself with total personal development. The ‘Completely Revised and Updated’ version of ‘The Financial Matrix,’ describes how Warren Buffet proudly displayed his Dale Carnegie certificate behind his desk. “Interestingly, Buffet emphasized the importance of reading… knowledge builds up, like compound interest.” Dale Carnegie institute reports that about 85% of one’s success is due to human engineering.
Finally protect your circuitry by building an asset. An asset as defined in the ‘Beyond Financial Fitness’ book is, “Something owned that has value because it either brings positive cash flow to its owner or has the potential to do so in the future.’ This makes it possible for us to afford our own opinion and not sound like a clone that the malware has produced.
By taking these steps to protect yourself from the malware that is spreading like a virus through our culture, simply turn it off by unplugging and re boot. Take control of your programing or someone else's agenda will. As Charles Handy writes in ‘The Age of Paradox,’ “Intelligence has become the new form of property. Focused intelligence, the ability to acquire and apply knowledge and know – how, is the new source of wealth.” Those who spread the malware know this. Protect yourself, your software, your mind. It’s time to become aware, unplug, and reboot. God Bless, George Guzzardo